3PL
Win and retain
more customers
Improve margins and offer customers superior pricing models by reducing your fulfillment costs
Easily automate order picking and replenishment using our AI-powered warehouse robots

Why 3PL companies need automation
Common challenges for 3PLs
- Low profit margins Maximizing profits while offering competitive pricing
- Expensive labor High cost of warehouse labor limits growth and profitability
- Lots of seasonality Need to ramp operations up and down for peak
- Demanding customers Demands for faster shipping and higher volumes
- Picking errors High error rates reduce customer satisfaction
- Dynamic customer base Need to serve wide variety of customers
How Brightpick helps
- Minimizes labor requirements
- Cuts picking and fulfillment costs
- Eliminates human picking errors
- Speeds up order picking
- Enables warehouses to grow volumes without adding footprint
- Increases customer and employee satisfaction
of 3PLs rank automation among their top three opportunities for 2024
How it works:

Case study
Netrush increases margins using Brightpick robots
Netrush is a US-based 3PL, whose main warehouse facility in Northern Kentucky ships out 20,000 orders per day.
Netrush wanted to automate their order picking and replenishment to reduce costs, streamline operations and increase competitiveness. They needed a solution that was easy to scale, so they could start with a few robots and expand it on-demand as they added new customers into the system.
Brightpick provided a scalable solution that enabled Netrush to:
- Fully automate picking and putaway without any major changes to their existing processes and facility
- Reduce labor for picking and replenishment by over 95%
- Eliminate bottlenecks in picking
- Double storage density with narrower aisles and taller shelves
We saw almost a 4x increase in picking and packing thanks to Brightpick. This unlocked a lot of opportunities for our customers. We’re now able to offer kitting and bundling that were previously too labor intensive for us. All this translates into happier customers and, of course, lower costs.Brian Birch
Chief Supply Chain Officer, Netrush
Impact
How will Brightpick
make my job easier?

Return on investment
Positive ROI
from day 1
Eliminate upfront capital investment with robots-as-a-service (RaaS). With RaaS, a simple monthly fee covers the entire Brightpick solution, including installation, hardware, software and maintenance. You can even temporarily rent additional robots to increase throughput for peak season.
We manage everything so you can focus on what matters most: serving your customers.
Learn moreImmediately cut operating costs and achieve positive ROI on day 1.
Install automation without incurring any capital expenses.
Expand your warehouse capacity on demand by simply adding more robots and shelving.
Temporarily rent additional robots to increase throughput for peak season
Guaranteed throughput and performance.
24/7/365 support, always with the latest features and software.
FAQ
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How long does Brightpick take to install?
On-site installation typically takes 2-4 weeks, depending on the size of the installation (larger installations can also be done in phases to avoid disrupting ongoing operations). We aim to complete all software integration with your WMS or ERP before we begin on-site installation.
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Who does the installation?
Brightpick has a dedicated team that does all on-site installations for our customers. We do not outsource installation to third parties.
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Does my warehouse need to meet any requirements to install Brightpick?
Brightpick can be installed in almost any warehouse, including existing facilities, mezzanines and areas with limited clear height. Our solution does not have any special flooring, fencing or fire safety requirements. Typically a warehouse needs to be doing at least 5000 picks per day for the solution to deliver an attractive ROI.
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How much does Brightpick cost?
Each solution is designed to your specific needs and throughput requirements. We do not sell single robots, so pricing will depend on your specifications. You can reach out to our customer success team here to discuss your specifications and receive pricing.
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What items can be picked by Brightpick?
The Brightpick solution works with any products that fit in a standard 600x400mm tote. Our flagship robot Brightpick Autopicker can reliably pick ambient and chilled groceries, pharmaceuticals, medical devices, packaged goods, cosmetics, electronics, polybagged apparel and more. In addition, all our robots also have Goods-to-Person capabilities for items that are heavy or hard to pick.
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Can we use our existing warehouse shelving?
Our robots can use your existing shelving as long as it is suitable for totes. In the past, we installed our robots in shelf-supported mezzanines using existing shelving previously used for manual picking. However, depending on your requirements, it may still be beneficial to get new shelving to maximize storage density and system performance.
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Can Brightpick robots be installed in existing mezzanines?
Yes. In the past, we installed our robots in shelf-supported mezzanines using existing shelving.
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Do Brightpick robots need to be fenced off for safety?
No, our solution does not require fencing. Technicians and employees can enter the system at any time and safely walk around the robots.
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Can we use our existing WMS or ERP software with Brightpick?
Yes. Brightpick uses standard interfaces (APIs) for communication between Brightpick Intuition software and your WMS or ERP (picking, goods in, order data etc.)
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Can the Brightpick solution be moved from one warehouse to another?
Yes. The Brightpick solution is very easy to move because it uses no fixed infrastructure. The robots and shelving can be easily disassembled, transported to a new location and set up in a matter of weeks.
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What's the maximum weight per pick?
Brightpick Autopicker can robotically pick items weighing up to 5.5 lbs / 2.5 kg. Any items heavier than that will automatically be sent to a Goods-to-Person station for picking.
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What's the maximum weight per tote?
55 lbs / 25 kg per tote.
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Can you store multiple SKUs in one tote?
Yes. We can split storage totes into a maximum of 8 smaller sub-sections.
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Can Brightpick Autopicker pick multiple orders simultaneously?
Yes. We can split our order tote into two sections and pick two orders simultaneously. Our robots can also batch pick multiple orders into the same order tote.
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How can I install Brightpick?
You can reach out to our automation experts via the contact form on our website.
